Careers

Watching college seniors plunge into the job market always reminds me of John Wooden’s insightful phrase: too many of them “mistake activity for achievement.”

When I was a child, I used to write story after story for my parents (and anyone else who would read them). Somewhere along the road to adulthood, my passion for writing was lost. Or should I say, it was merely dormant as I’ve found my passion again while writing my blog and have maintained it for nearly five years now.

All of us need to understand the importance of branding. We are CEOs of our own companies: Me, Inc. To be in business today, our most important job is to be head marketer for the brand called You.

Very few people succeed in business without at least a small dose of confidence. And if you aspire to the C-suite, it’s critical that you believe in yourself — because it’s almost impossible to make it to the top level in any multimillion dollar company if you don’t.

Nearly seven dozen companies are currently registered for the event, and they’ll be recruiting for a wide-range of positions, from accounting and finance, to marketing and human resources management.